WordPress has been a popular choice for years due to it’s flexibility to be an e-commerce platform using Woocommerce or a generic website platform to build whatever your heart desires.

It can be disappointing to get your website up and running, or have had it for some time and discover that you are not getting the traffic levels that you had hoped for.

We can help with your search engine visibility by helping your website to rank for keywords that are relevant to your business.  This helps to pick up the traffic levels and get you noticed. Get your free WordPress SEO intial technical audit with us.

How WordPress SEO Works (Simply)

ON PAGE OPTIMISATION

There are many on site factors to help you rank such as optimised meta data, putting keywords in the correct places in the right format, linking between keywords….this is the simple stuff before you get into things like page load speeds, structured data and much more….

There is a common belief that if you put a few keywords on the page that should do it, but unfortunately it’s not 1998 anymore and Google has come a long way since then to deliver quality website results to its searchers.  Their algorithm is now far more sophisticated as to why it chooses someone to rank above someone else.

On page optimisation involves looking at structured data on the page that helps Google to understand the page better, we look at the technical health of your website e.g. do you have pages that are not found (404 errors) which Google doesn’t like as it provides no value to the search engine, are your page load speeds running like a rocket, do you have a decent mobile experience…….this is just the tip of the iceberg of on page optimisation.

OFF PAGE OPTIMISATION

Getting ‘votes of confidence’ from other websites linking to yours is an important signal

By gaining legitimate links pointing from high authority domains into yours is another ranking signal that Google takes into account.  If your website is that great, then it makes sense that people would naturally want to link to it to share it with the world.  Whilst you can wait for these to come in slowly, we can help build links legitimately by building relationships with other websites that are relevant to yours where mutual interest is beneficial.  This takes time to nurture and takes a lot of skill.

If you are aware of dodgy link building ethics from the past, we don’t do this.  It’s all natural, legitimate links.

How to choose a wordpress SEO for your site

We’re not going to sugar coat it, the SEO industry is murky to say the least.  You can say you do SEO but often this can mean ‘yeah we’ll take your money’ and do not a lot.

Run for the hills if it’s cheap

If you are comparing prices and someone is offering you SEO for £100+VAT a month, don’t touch it with a barge pole. It’s false economy straight from the get go.  SEO does take six months to make an impact as all the work compounds so it’s easy to bluff someone and say ‘Well you are only three months in so far so you are yet to feel the benefit’ when the actual truth is they haven’t done very much to help you at all.

If you want the real deal then you are looking for someone who is a technical expert and they definitely shouldn’t come cheap. Find someone with a proven track record to ensure that your investment into this long haul project is the right person.  We’ve heard many a story of people who have had their fingers burnt running into thousands of pounds with no return.

FIND SOMEONE ENTREPRENEURIAL

SEO should be run with data behind it or else it’s basially guesswork! We can help steer your business with what you already sell, but we might come to you with data and let you know that people are out there searching for a product or service that you don’t yet do, which is relevant to your business that could bring in some revenue.

Don’t find someone who does only what they are asked to do, find someone who will go above and beyond to help you grow. If you have a sleepy SEO, you’ll miss out on some great opportunities.

What have they achieved in their career so far?

Don’t be shy to ask what their ranking keyword accolades are in their career.  Have they won some beefy keywords that are highly competitive in the search engines before? Some other useful questions to ask is what is the increase in traffic they have achieved some of their websites year on year, what is the revenue or lead increase year on year? Ask to see some of the website and even better – speak to some of their existing clients who can do the talking for them.  The proof is always in the pudding as they say.

SOME NICE BITS TO KNOW ABOUT US

We care as much about what you do, as much as you do (it helps us get out of bed in the morning)

We don’t do contracts, if we are doing our job right you will want to stay with us out of choice

What others say about us in google reviews